Roy G. Miller                                print resume in pdf

Achievements

Developed and led PR practice at local marketing services firm, started RGM Communications in February 2007. Served as 2006 president of International Association of Business Communicators/Dallas, a 300-plus member organization. More Managed environmental/litigation crisis for land developer; Increased constituent satisfaction rate to more than 80 percent during one-year community relations/media relations campaign. Generated $14 million worth of media coverage during “Fridge of the Future” campaign for global IT services company. Coverage highlights: Oprah Winfrey, ABC World News Tonight, CNN, C/NET, Computerworld, Good Housekeeping and ZDNet. Launched technology magazine targeting CIOs and CEOs. Responsible for editorial content and design/production.

Strengths & Skills

Strategic, entrepreneurial individual who is conscientious, disciplined and results-oriented 20-plus years establishing relationships with media and industry analysts, managing strategic communications and working in corporate and agency environments Writing excellence – journalese (news, features, columns) and marketing communications (brochures, newsletters, direct mail, Web sites) Multi-industry experience: business, IT (hardware/software/services), professional services, health care, retail, non-profit, banking/finance, manufacturing, energy and more Tech-savvy – Web communications, Internet/intranets, blogs and podcasting

Experience

RGM Communications, Dallas, February 2007 to present, began own marketing   communications and PR firm    More   The TransSynergy Group, Dallas, July 2002 to February 2007    More Vice President, formed practice at local marketing services firm in July 2002 Generated new business, lead business-to-business CEO referrals group and serve a variety of start-up and mid-sized clients nationwide Responsibilities: Budgeting, sales and business planning; marketing communications; media and analyst relations; crisis communications, serving as client spokesperson; copy writing of news releases, contributed articles, case studies, brochures, Web, direct mail and more; account management and supervision; oversight of account team, including copy writer, freelancers and administration Led communications and media relations as Dallas/IABC board member, developing online Quick Poll and garnering local and national media coverage   Michael A. Burns & Associates Inc./Public Relations   Dallas, Sept. 1996 to July 2002      More Account Supervisor, promoted from Senior Account Executive in December 1997. Hired as Account Executive in 1996. Generated new business, including agency’s largest account; supervised technology team/accounts at $2.2 million PR agency. Also worked business and health-care accounts. Duties: strategic planning, media relations; marketing communications; media and analyst tours; writing/editing of media kits, news releases, contributed articles and case studies; account evaluation metrics; business development Led PR efforts for companies of all sizes, from start-ups to Fortune 1000

Additional Experience 

Freelance Writing, The Dallas Morning News, local PR agencies Publications Editor, VHA Inc., Irving, Texas Marketing Manager, Micronyx Inc., Richardson, Texas, security software company Publications Editor, INFOMART, Dallas technology mart

Education

University of North Texas, Denton, Texas – 1987 Bachelor’s of Science, Journalism/Public Relations Minors: Marketing, Political Science

Awards & Associations

Bronze Quill Award, Community Relations/Crisis Communications, 2006 Feature Writing, "AIDS & America," 1986, University of North Texas Feature Writing, "Elections," 1983, College press association News Writing, 1983, College press association

Writing Samples

A Complete Bio

Roy's Family

Contact Info:  Roy G. Miller
                         903-422-5117 (m)
                         roygmiller@gmail.com